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Have you ever wondered what hop aromas are made of?

Long an indispensable flavoring ingredient in beer, hops famously have one of the most complex aromas of any botanical ingredient. Hop experts I know suggest that there are at least 700 known terpenoids in hops, and that’s a conservative estimate. And as you can see from the chart below, there are many other chemical types contributing different characters to hops’ amazing aromas.

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Buying Beer: Are You Doing It Right?

On its face, choosing a beer seems like a pretty simple proposition. And It would be, save for the fact that this liquid is one of the most fragile of all packaged products, vulnerable to time, heat, light and other forces. The single biggest factor in making sure you have great beer in your glass is getting it reasonably fresh.