On any given day you might find him writing at his desk, researching in his library, welding in his basement workshop, creating a magnificent meal in the kitchen, traveling to some far-flung outpost to speak, or crafting a new beer or food recipe in his studio. Long-ago trained in the creative arts, Randy boasts a 40-year pedigree in the multiple disciplines of product development, branding, graphic design, and copywriting. But wherever he turns his hand... MORE ►
New Book In Process
Your Tasting Brain
A Sensory Approach to Wine, Beer and Other Pleasures
An Interview with Beer & Spirits Experts Gary Spedding and Tony Aiken
GS: “We try to get people to use a standard vocabulary. You can use any words you want as long as they’re consistent and everybody on the team knows what they represent. People use terms related to their experience like: “grandma’s basement,” but I don’t know what your grandma’s basement smells like; I only know my own grandma’s. So you have to common language. And if you’re going to use a common language, it might as well be the industry standard one, so you can talk to people outside your own company. Of course, different audiences have different needs and interests.”
GS: "We try to get people to use a standard vocabulary. You can use any words you want as long as they're consistent and everybody on the team knows what they represent. People use terms related to their experience like: "grandma's basement," but I don't know what your grandma's basement smells like; I only know my own grandma's. So you have to common language. And if you're going to use a common language, it might as well be the industry...
For Your Bookshelf
Over 200,000 sold! This updated edition of the best-selling beer resource features the most current information on beer styles, flavor-profiles, sensory evaluation guidelines, craft beer trends, food and beer pairings, and draft beer systems.
The ultimate guide to craft brewing, for beginners and advanced brewers alike. With easy-to-read instructions, colorful illustrations, and 30 master recipes, this handbook covers ingredients, equipment, mashing, bottling, tasting, and more.
For everything there is a season — and beer is no exception. Best-selling author Randy Mosher leads you on a delicious tour of beer-tasting opportunities throughout the year, guiding you through all the best seasonal beer releases and festivals.
History, humor and brewing converge when Randy explores the expressive side of beer in Radical Brewing. Two decades of brewing and beer research have informed this beer history revealing the profound and the peculiar.
The book that helped to kickstart the homebrew revolution. A jump back over 25 years ago, it brims with resources that are hard to find even today. Craft brewing completists will find much of value here.
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